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Café Paris: Flying the Flag

Loris Compiano thought he had the perfect gimmick to get noticed

"So Loris," I say.

I've just popped in to his Café Paris (455 10th Avenue, East Village, 619-674-8439) on the way down to Petco Park.

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I remember him for his luscious little plates to go with his wines (because this is basically a wine bar).

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I wanted to tell Loris...

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...how many people say they look for his place but can never find it. Like, cast your eye down Tenth, and nothing says "Café Paris."

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And it's true even if you're going past in a bus or a car: If you blink you miss his little sign in his window.

"I know they say good wine needs no bush,” I tell him, “but why can't you put a bigger sign outside facing both ways, with maybe a neon French flag flying...that way we would know where you are."

"Well, I had thought about that," Loris says. He talks while he works. Like, it's not as if the place is starved for customers.

"Because I have been negotiating with the City for permission to make a bigger sign. Also, the other day I went online and ordered a giant French Tricouleur flag that I could fly out over the sidewalk. Seven feet by four feet! That way you could see it driving down Tenth Avenue."

Problem: Loris says when it came, it was seven by four all right...seven inches by four inches. "I didn't notice it had double quotes, not single quotes in the measurement."

Yes, he'll try again. So watch for it.

Meantime, negotiations with La Ville de San Diego continue.

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"So Loris," I say.

I've just popped in to his Café Paris (455 10th Avenue, East Village, 619-674-8439) on the way down to Petco Park.

None

None

I remember him for his luscious little plates to go with his wines (because this is basically a wine bar).

None

None

I wanted to tell Loris...

None

...how many people say they look for his place but can never find it. Like, cast your eye down Tenth, and nothing says "Café Paris."

None

And it's true even if you're going past in a bus or a car: If you blink you miss his little sign in his window.

"I know they say good wine needs no bush,” I tell him, “but why can't you put a bigger sign outside facing both ways, with maybe a neon French flag flying...that way we would know where you are."

"Well, I had thought about that," Loris says. He talks while he works. Like, it's not as if the place is starved for customers.

"Because I have been negotiating with the City for permission to make a bigger sign. Also, the other day I went online and ordered a giant French Tricouleur flag that I could fly out over the sidewalk. Seven feet by four feet! That way you could see it driving down Tenth Avenue."

Problem: Loris says when it came, it was seven by four all right...seven inches by four inches. "I didn't notice it had double quotes, not single quotes in the measurement."

Yes, he'll try again. So watch for it.

Meantime, negotiations with La Ville de San Diego continue.

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4S Ranch Allied Gardens Alpine Baja Balboa Park Bankers Hill Barrio Logan Bay Ho Bay Park Black Mountain Ranch Blossom Valley Bonita Bonsall Borrego Springs Boulevard Campo Cardiff-by-the-Sea Carlsbad Carmel Mountain Carmel Valley Chollas View Chula Vista City College City Heights Clairemont College Area Coronado CSU San Marcos Cuyamaca College Del Cerro Del Mar Descanso Downtown San Diego Eastlake East Village El Cajon Emerald Hills Encanto Encinitas Escondido Fallbrook Fletcher Hills Golden Hill Grant Hill Grantville Grossmont College Guatay Harbor Island Hillcrest Imperial Beach Imperial Valley Jacumba Jamacha-Lomita Jamul Julian Kearny Mesa Kensington La Jolla Lakeside La Mesa Lemon Grove Leucadia Liberty Station Lincoln Acres Lincoln Park Linda Vista Little Italy Logan Heights Mesa College Midway District MiraCosta College Miramar Miramar College Mira Mesa Mission Beach Mission Hills Mission Valley Mountain View Mount Hope Mount Laguna National City Nestor Normal Heights North Park Oak Park Ocean Beach Oceanside Old Town Otay Mesa Pacific Beach Pala Palomar College Palomar Mountain Paradise Hills Pauma Valley Pine Valley Point Loma Point Loma Nazarene Potrero Poway Rainbow Ramona Rancho Bernardo Rancho Penasquitos Rancho San Diego Rancho Santa Fe Rolando San Carlos San Marcos San Onofre Santa Ysabel Santee San Ysidro Scripps Ranch SDSU Serra Mesa Shelltown Shelter Island Sherman Heights Skyline Solana Beach Sorrento Valley Southcrest South Park Southwestern College Spring Valley Stockton Talmadge Temecula Tierrasanta Tijuana UCSD University City University Heights USD Valencia Park Valley Center Vista Warner Springs
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