Anchor ads are not supported on this page.

4S Ranch Allied Gardens Alpine Baja Balboa Park Bankers Hill Barrio Logan Bay Ho Bay Park Black Mountain Ranch Blossom Valley Bonita Bonsall Borrego Springs Boulevard Campo Cardiff-by-the-Sea Carlsbad Carmel Mountain Carmel Valley Chollas View Chula Vista City College City Heights Clairemont College Area Coronado CSU San Marcos Cuyamaca College Del Cerro Del Mar Descanso Downtown San Diego Eastlake East Village El Cajon Emerald Hills Encanto Encinitas Escondido Fallbrook Fletcher Hills Golden Hill Grant Hill Grantville Grossmont College Guatay Harbor Island Hillcrest Imperial Beach Imperial Valley Jacumba Jamacha-Lomita Jamul Julian Kearny Mesa Kensington La Jolla Lakeside La Mesa Lemon Grove Leucadia Liberty Station Lincoln Acres Lincoln Park Linda Vista Little Italy Logan Heights Mesa College Midway District MiraCosta College Miramar Miramar College Mira Mesa Mission Beach Mission Hills Mission Valley Mountain View Mount Hope Mount Laguna National City Nestor Normal Heights North Park Oak Park Ocean Beach Oceanside Old Town Otay Mesa Pacific Beach Pala Palomar College Palomar Mountain Paradise Hills Pauma Valley Pine Valley Point Loma Point Loma Nazarene Potrero Poway Rainbow Ramona Rancho Bernardo Rancho Penasquitos Rancho San Diego Rancho Santa Fe Rolando San Carlos San Marcos San Onofre Santa Ysabel Santee San Ysidro Scripps Ranch SDSU Serra Mesa Shelltown Shelter Island Sherman Heights Skyline Solana Beach Sorrento Valley Southcrest South Park Southwestern College Spring Valley Stockton Talmadge Temecula Tierrasanta Tijuana UCSD University City University Heights USD Valencia Park Valley Center Vista Warner Springs

San Diego beer, brewing in Idaho

Mother Earth built a large, robust, fully functional brewery

Mother Earth's Nampa, Idaho brewery went online in August.   - Image by Kevin Hopkins (Mother Earth Brew Co.)
Mother Earth's Nampa, Idaho brewery went online in August.

Earlier this month, Mother Earth Brewing Co. opened a tasting room in the town of Nampa, Idaho, about 20 miles west of Boise. That's because in August the brewery fired up a 40,000-square-foot production facility in Nampa, capable of brewing over 100,000 barrels per year. By comparison, Mother Earth's main brewery in Vista can make about 40,000 barrels.

So why Idaho? "That is the million-dollar question, literally and figuratively," says Mother Earth vice president Kevin Hopkins. "It has transportation corridors that work all the way across the U.S.," he adds, noting the Idaho brewery is already shipping Mother Earth cans and bottles throughout the Pacific Northwest and mountain regions — five and a half states so far.

Sponsored
Sponsored

That half state, by the way, is Northern California. "From a craft-beer perspective," Hopkins asserts, "Northern California really is it's own thing. It's massive."

For much of this year, Mother Earth was already shipping to these areas — including Idaho — from San Diego, to get a head start establishing the brand. "The reality is we started launching markets in 2016," Hopkins says. "Then we turn-keyed them. We actually launched them from the Vista facility, and then we handed them off."

The real benefit of establishing production in Idaho will be seen in the first quarter of 2017, as Mother Earth begins moving eastward. Hopkins says beer is scheduling distribution to Denver, Chicago, and as far as Boston. "We're shipping beer all over the place," he goes on, "we're just dividing it north to south instead of leapfrogging from coast to coast the way other breweries have done."

That's in reference to a recent spate of San Diego breweries building production breweries in Virginia to facilitate east coast shipping. Virginia governor Terry McAuliffe even visited San Diego to personally lobby Ballast Point to build there.

Place

Mother Earth Tap House

206 Main Street, Vista

Hopkins says there was no such activity on behalf of Idaho, but that state and local officials have been easy to work with, and the community has been receptive. While the new brewery is much larger than Mother Earth's Vista brewery, the new tasting room is modest compared to it's Vista Village taproom, meant to offer beer to the local community rather than be a satellite destination. "We're not building a Disneyland-type facility," he says, "we built a large, robust, fully functional brewery."

The latest copy of the Reader

Please enjoy this clickable Reader flipbook. Linked text and ads are flash-highlighted in blue for your convenience. To enhance your viewing, please open full screen mode by clicking the icon on the far right of the black flipbook toolbar.

Here's something you might be interested in.
Submit a free classified
or view all
Previous article

Tesla drivers denounce Caltrans plans for road tax

"It's really unfair to the people who bought the EVs."
Next Article

German Cultural Minister tried to cancel Wagner

Wagner doesn't appeal to the young because he makes too many demands
Mother Earth's Nampa, Idaho brewery went online in August.   - Image by Kevin Hopkins (Mother Earth Brew Co.)
Mother Earth's Nampa, Idaho brewery went online in August.

Earlier this month, Mother Earth Brewing Co. opened a tasting room in the town of Nampa, Idaho, about 20 miles west of Boise. That's because in August the brewery fired up a 40,000-square-foot production facility in Nampa, capable of brewing over 100,000 barrels per year. By comparison, Mother Earth's main brewery in Vista can make about 40,000 barrels.

So why Idaho? "That is the million-dollar question, literally and figuratively," says Mother Earth vice president Kevin Hopkins. "It has transportation corridors that work all the way across the U.S.," he adds, noting the Idaho brewery is already shipping Mother Earth cans and bottles throughout the Pacific Northwest and mountain regions — five and a half states so far.

Sponsored
Sponsored

That half state, by the way, is Northern California. "From a craft-beer perspective," Hopkins asserts, "Northern California really is it's own thing. It's massive."

For much of this year, Mother Earth was already shipping to these areas — including Idaho — from San Diego, to get a head start establishing the brand. "The reality is we started launching markets in 2016," Hopkins says. "Then we turn-keyed them. We actually launched them from the Vista facility, and then we handed them off."

The real benefit of establishing production in Idaho will be seen in the first quarter of 2017, as Mother Earth begins moving eastward. Hopkins says beer is scheduling distribution to Denver, Chicago, and as far as Boston. "We're shipping beer all over the place," he goes on, "we're just dividing it north to south instead of leapfrogging from coast to coast the way other breweries have done."

That's in reference to a recent spate of San Diego breweries building production breweries in Virginia to facilitate east coast shipping. Virginia governor Terry McAuliffe even visited San Diego to personally lobby Ballast Point to build there.

Place

Mother Earth Tap House

206 Main Street, Vista

Hopkins says there was no such activity on behalf of Idaho, but that state and local officials have been easy to work with, and the community has been receptive. While the new brewery is much larger than Mother Earth's Vista brewery, the new tasting room is modest compared to it's Vista Village taproom, meant to offer beer to the local community rather than be a satellite destination. "We're not building a Disneyland-type facility," he says, "we built a large, robust, fully functional brewery."

Comments
Sponsored

The latest copy of the Reader

Please enjoy this clickable Reader flipbook. Linked text and ads are flash-highlighted in blue for your convenience. To enhance your viewing, please open full screen mode by clicking the icon on the far right of the black flipbook toolbar.

Here's something you might be interested in.
Submit a free classified
or view all
Previous article

Jakob Nowell takes up his father’s role as Sublime frontman

New lineup will perform at Bayfest on July 20
Next Article

A taste of America on the other side of the world

Diner’s owners once drove Route 66
Comments
Ask a Hipster — Advice you didn't know you needed Big Screen — Movie commentary Blurt — Music's inside track Booze News — San Diego spirits Classical Music — Immortal beauty Classifieds — Free and easy Cover Stories — Front-page features Drinks All Around — Bartenders' drink recipes Excerpts — Literary and spiritual excerpts Feast! — Food & drink reviews Feature Stories — Local news & stories Fishing Report — What’s getting hooked from ship and shore From the Archives — Spotlight on the past Golden Dreams — Talk of the town The Gonzo Report — Making the musical scene, or at least reporting from it Letters — Our inbox Movies@Home — Local movie buffs share favorites Movie Reviews — Our critics' picks and pans Musician Interviews — Up close with local artists Neighborhood News from Stringers — Hyperlocal news News Ticker — News & politics Obermeyer — San Diego politics illustrated Outdoors — Weekly changes in flora and fauna Overheard in San Diego — Eavesdropping illustrated Poetry — The old and the new Reader Travel — Travel section built by travelers Reading — The hunt for intellectuals Roam-O-Rama — SoCal's best hiking/biking trails San Diego Beer — Inside San Diego suds SD on the QT — Almost factual news Sheep and Goats — Places of worship Special Issues — The best of Street Style — San Diego streets have style Surf Diego — Real stories from those braving the waves Theater — On stage in San Diego this week Tin Fork — Silver spoon alternative Under the Radar — Matt Potter's undercover work Unforgettable — Long-ago San Diego Unreal Estate — San Diego's priciest pads Your Week — Daily event picks
4S Ranch Allied Gardens Alpine Baja Balboa Park Bankers Hill Barrio Logan Bay Ho Bay Park Black Mountain Ranch Blossom Valley Bonita Bonsall Borrego Springs Boulevard Campo Cardiff-by-the-Sea Carlsbad Carmel Mountain Carmel Valley Chollas View Chula Vista City College City Heights Clairemont College Area Coronado CSU San Marcos Cuyamaca College Del Cerro Del Mar Descanso Downtown San Diego Eastlake East Village El Cajon Emerald Hills Encanto Encinitas Escondido Fallbrook Fletcher Hills Golden Hill Grant Hill Grantville Grossmont College Guatay Harbor Island Hillcrest Imperial Beach Imperial Valley Jacumba Jamacha-Lomita Jamul Julian Kearny Mesa Kensington La Jolla Lakeside La Mesa Lemon Grove Leucadia Liberty Station Lincoln Acres Lincoln Park Linda Vista Little Italy Logan Heights Mesa College Midway District MiraCosta College Miramar Miramar College Mira Mesa Mission Beach Mission Hills Mission Valley Mountain View Mount Hope Mount Laguna National City Nestor Normal Heights North Park Oak Park Ocean Beach Oceanside Old Town Otay Mesa Pacific Beach Pala Palomar College Palomar Mountain Paradise Hills Pauma Valley Pine Valley Point Loma Point Loma Nazarene Potrero Poway Rainbow Ramona Rancho Bernardo Rancho Penasquitos Rancho San Diego Rancho Santa Fe Rolando San Carlos San Marcos San Onofre Santa Ysabel Santee San Ysidro Scripps Ranch SDSU Serra Mesa Shelltown Shelter Island Sherman Heights Skyline Solana Beach Sorrento Valley Southcrest South Park Southwestern College Spring Valley Stockton Talmadge Temecula Tierrasanta Tijuana UCSD University City University Heights USD Valencia Park Valley Center Vista Warner Springs
Close

Anchor ads are not supported on this page.