Anchor ads are not supported on this page.

4S Ranch Allied Gardens Alpine Baja Balboa Park Bankers Hill Barrio Logan Bay Ho Bay Park Black Mountain Ranch Blossom Valley Bonita Bonsall Borrego Springs Boulevard Campo Cardiff-by-the-Sea Carlsbad Carmel Mountain Carmel Valley Chollas View Chula Vista City College City Heights Clairemont College Area Coronado CSU San Marcos Cuyamaca College Del Cerro Del Mar Descanso Downtown San Diego Eastlake East Village El Cajon Emerald Hills Encanto Encinitas Escondido Fallbrook Fletcher Hills Golden Hill Grant Hill Grantville Grossmont College Guatay Harbor Island Hillcrest Imperial Beach Imperial Valley Jacumba Jamacha-Lomita Jamul Julian Kearny Mesa Kensington La Jolla Lakeside La Mesa Lemon Grove Leucadia Liberty Station Lincoln Acres Lincoln Park Linda Vista Little Italy Logan Heights Mesa College Midway District MiraCosta College Miramar Miramar College Mira Mesa Mission Beach Mission Hills Mission Valley Mountain View Mount Hope Mount Laguna National City Nestor Normal Heights North Park Oak Park Ocean Beach Oceanside Old Town Otay Mesa Pacific Beach Pala Palomar College Palomar Mountain Paradise Hills Pauma Valley Pine Valley Point Loma Point Loma Nazarene Potrero Poway Rainbow Ramona Rancho Bernardo Rancho Penasquitos Rancho San Diego Rancho Santa Fe Rolando San Carlos San Marcos San Onofre Santa Ysabel Santee San Ysidro Scripps Ranch SDSU Serra Mesa Shelltown Shelter Island Sherman Heights Skyline Solana Beach Sorrento Valley Southcrest South Park Southwestern College Spring Valley Stockton Talmadge Temecula Tierrasanta Tijuana UCSD University City University Heights USD Valencia Park Valley Center Vista Warner Springs

FCC Asked To Water Down Requirement For Broadcasters To Post Ad Buys Online

In late April the Federal Communication Commission approved a rule requiring broadcasters to post public files, including political data, online.

During the hearing, the majority of commissioners agreed that displaying political ad buys at television stations and cable networks wasn't good enough. Journalists, campaign workers, and other members of the public were not only required to drive to the networks but also were forced to pay anywhere from $.25 to $3.00 per copy-- that was the price at Fox5 before it was lowered to $1.00.

End of story? Well, it can't be that easy. Television stations and some Republicans in Congress have fought the ruling, according to an article published by *ProPublica.*

Recently, Republicans on House Appropriations subcommittee refused to allocate funds that would go towards implementation of the rule.

Now, twelve of the largest broadcast companies in the country have filed a petition requesting that the FCC reconsider the ruling. They say that posting prices for political ad buys would jeopardize business by showing the cost of ads and the times that the ads would run.

"It is axiomatic that disclosure of price information is anti-competitive and disrupts markets -- in this case, not only the local political advertising marketplace but also the local commercial advertising marketplace more generally, because stations' political ad rates, by law, must be based on commercial advertising rates (and based on their most favorable rates during the political "windows")," read the petition filed on behalf of Cox Media Group, Gannett Broadcasting, Hearst Television, Barrington Broadcasting, Belo Corporation, Dispatch Broadcast Group, E.W. Scripps Company, LIN Television Corporation, Meredith Broadcasting Group, Post-Newsweek Stations, Schurz Communications, and Raycom Media.

According to ProPublica, the FCC may decide to reconsider before the ruling goes into effect sometime after this summer.

Here's something you might be interested in.
Submit a free classified
or view all

Previous article

Morricone Youth, Berkley Hart, Dark Entities, Black Heart Procession, Monsters Of Hip-Hop

Live movie soundtracks, birthdays and more in Balboa Park, Grantville, Oceanside, Little Italy
Next Article

Extended family dynamics

Many of our neighbors live in the house they grew up in

In late April the Federal Communication Commission approved a rule requiring broadcasters to post public files, including political data, online.

During the hearing, the majority of commissioners agreed that displaying political ad buys at television stations and cable networks wasn't good enough. Journalists, campaign workers, and other members of the public were not only required to drive to the networks but also were forced to pay anywhere from $.25 to $3.00 per copy-- that was the price at Fox5 before it was lowered to $1.00.

End of story? Well, it can't be that easy. Television stations and some Republicans in Congress have fought the ruling, according to an article published by *ProPublica.*

Recently, Republicans on House Appropriations subcommittee refused to allocate funds that would go towards implementation of the rule.

Now, twelve of the largest broadcast companies in the country have filed a petition requesting that the FCC reconsider the ruling. They say that posting prices for political ad buys would jeopardize business by showing the cost of ads and the times that the ads would run.

"It is axiomatic that disclosure of price information is anti-competitive and disrupts markets -- in this case, not only the local political advertising marketplace but also the local commercial advertising marketplace more generally, because stations' political ad rates, by law, must be based on commercial advertising rates (and based on their most favorable rates during the political "windows")," read the petition filed on behalf of Cox Media Group, Gannett Broadcasting, Hearst Television, Barrington Broadcasting, Belo Corporation, Dispatch Broadcast Group, E.W. Scripps Company, LIN Television Corporation, Meredith Broadcasting Group, Post-Newsweek Stations, Schurz Communications, and Raycom Media.

According to ProPublica, the FCC may decide to reconsider before the ruling goes into effect sometime after this summer.

Sponsored
Here's something you might be interested in.
Submit a free classified
or view all
Previous article

Kevin Faulconer first mayoral candidate to buy flurry of local TV ads

Next Article

FCC to Accept Comments on Ending Sports Blackouts on TV

Ask a Hipster — Advice you didn't know you needed Big Screen — Movie commentary Blurt — Music's inside track Booze News — San Diego spirits Classical Music — Immortal beauty Classifieds — Free and easy Cover Stories — Front-page features Drinks All Around — Bartenders' drink recipes Excerpts — Literary and spiritual excerpts Feast! — Food & drink reviews Feature Stories — Local news & stories Fishing Report — What’s getting hooked from ship and shore From the Archives — Spotlight on the past Golden Dreams — Talk of the town The Gonzo Report — Making the musical scene, or at least reporting from it Letters — Our inbox Movies@Home — Local movie buffs share favorites Movie Reviews — Our critics' picks and pans Musician Interviews — Up close with local artists Neighborhood News from Stringers — Hyperlocal news News Ticker — News & politics Obermeyer — San Diego politics illustrated Outdoors — Weekly changes in flora and fauna Overheard in San Diego — Eavesdropping illustrated Poetry — The old and the new Reader Travel — Travel section built by travelers Reading — The hunt for intellectuals Roam-O-Rama — SoCal's best hiking/biking trails San Diego Beer — Inside San Diego suds SD on the QT — Almost factual news Sheep and Goats — Places of worship Special Issues — The best of Street Style — San Diego streets have style Surf Diego — Real stories from those braving the waves Theater — On stage in San Diego this week Tin Fork — Silver spoon alternative Under the Radar — Matt Potter's undercover work Unforgettable — Long-ago San Diego Unreal Estate — San Diego's priciest pads Your Week — Daily event picks
4S Ranch Allied Gardens Alpine Baja Balboa Park Bankers Hill Barrio Logan Bay Ho Bay Park Black Mountain Ranch Blossom Valley Bonita Bonsall Borrego Springs Boulevard Campo Cardiff-by-the-Sea Carlsbad Carmel Mountain Carmel Valley Chollas View Chula Vista City College City Heights Clairemont College Area Coronado CSU San Marcos Cuyamaca College Del Cerro Del Mar Descanso Downtown San Diego Eastlake East Village El Cajon Emerald Hills Encanto Encinitas Escondido Fallbrook Fletcher Hills Golden Hill Grant Hill Grantville Grossmont College Guatay Harbor Island Hillcrest Imperial Beach Imperial Valley Jacumba Jamacha-Lomita Jamul Julian Kearny Mesa Kensington La Jolla Lakeside La Mesa Lemon Grove Leucadia Liberty Station Lincoln Acres Lincoln Park Linda Vista Little Italy Logan Heights Mesa College Midway District MiraCosta College Miramar Miramar College Mira Mesa Mission Beach Mission Hills Mission Valley Mountain View Mount Hope Mount Laguna National City Nestor Normal Heights North Park Oak Park Ocean Beach Oceanside Old Town Otay Mesa Pacific Beach Pala Palomar College Palomar Mountain Paradise Hills Pauma Valley Pine Valley Point Loma Point Loma Nazarene Potrero Poway Rainbow Ramona Rancho Bernardo Rancho Penasquitos Rancho San Diego Rancho Santa Fe Rolando San Carlos San Marcos San Onofre Santa Ysabel Santee San Ysidro Scripps Ranch SDSU Serra Mesa Shelltown Shelter Island Sherman Heights Skyline Solana Beach Sorrento Valley Southcrest South Park Southwestern College Spring Valley Stockton Talmadge Temecula Tierrasanta Tijuana UCSD University City University Heights USD Valencia Park Valley Center Vista Warner Springs
Close

Anchor ads are not supported on this page.

This Week’s Reader This Week’s Reader