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Vokab Kompany Song in Commercial for "Firey" New Southern Comfort Flavor

Vokab Kompany's collaborative song "Burn It Down" (with Crush Effect, a local trio of dub step DJ/beat producers) is being served as the soundtrack to a new national TV commercial for Southern Comfort's new liquor flavor Fiery Pepper .

(Amusingly, Vokab's official press release announcing the commercial placement misspells the flavor as "Firey" Pepper)

The thirty second spot, known as "Two Things," is currently airing on ESPN, CBS, TBS, Comedy Central, FX, ESPN2, Spike, AMC, and during Major League Baseball games on TBS during the year-long promotion.

The upbeat electronic dub song was created during a collaboration session between Vokab and Crush Effect in the Kompany studio in San Diego. The single for “Burn It Down,” released this past summer, is available as a free download at http://vokabkompany.bandcamp.com/album/burn-it-down-w-crush-effect-feat-vokab-kompany-single-2011 .

Image

Based in Pacific Beach, Vokab Kompany is a hip-hop, soul, and electro act that performs with a live backing band, usually with around five to seven musicians. Founder and co-producer Rob Hurt (aka Robbie Gallo) spent his teen years near Lake Tahoe, where he first teamed up with Reno-based Matt “Burkey” Burke, singer/MC of Native Root..

In 2009, the group was nominated Best Hip-Hop at the San Diego Music Awards, and they appeared on the Best of Daygo local hip-hop compilation album. After releasing the album New Kong, they were a featured act on the international networking site perfspot.com. The record won Best Hip-Hop Album at the 2010 SDMAs.

Matt Burke, a former high school English teacher, reveals a hitherto unknown secret behind two celeb performers not credited on New Kong. “We met the bassist and guitarist for Cage the Elephant, Daniel Tichenor and Lincoln Parish, when we all played the Stay Classy event at Petco Park last year, and they came to our studio in National City.” The result was a new song and overdubs on a Vokab track featuring the rising alterna-rock stars.

“However,” according to Burke, “Sony had issues with them releasing anything before the new Cage the Elephant album drops, so we needed a pseudonym on our album. The alias we came up with for them is ‘Thumper Oakstreet.’ Bummer, a big corporation trying to ice our big-name guest stars.”

Also in 2010, their song “So Bright” was featured in KIA Summer Sales Event national commercial and an an Al Roker segment on the Today Show.

Their 2011 album Quit Sleep features cameos from guitarist Lincoln Parish (Cage the Elephant), A-Plus (Hieroglyphics), Luckyiam (Living Legends), RadioActive (formerly of Spearhead), Curtis Sloan (BLVD), Signal Path, Solovox, Dj Vadim, Random Rab, Freddy Machete, and production by local hero Mr. Ridley and MCs Deploi and Apaulo8.

The band took home a Best Hip-Hop trophy at the 2011 San Diego Music Awards. Violinist Spencer Sharpe got married to Elena Escamilla on Saturday, September 24.

Prince Harry caught their act when he dropped by the Belly Up on Saturday, October 15. Karl Denson's Tiny Universe were also on the bill.

http://www.youtube.com/watch?v=gBWSSTPrlhQ

Image

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Vokab Kompany's collaborative song "Burn It Down" (with Crush Effect, a local trio of dub step DJ/beat producers) is being served as the soundtrack to a new national TV commercial for Southern Comfort's new liquor flavor Fiery Pepper .

(Amusingly, Vokab's official press release announcing the commercial placement misspells the flavor as "Firey" Pepper)

The thirty second spot, known as "Two Things," is currently airing on ESPN, CBS, TBS, Comedy Central, FX, ESPN2, Spike, AMC, and during Major League Baseball games on TBS during the year-long promotion.

The upbeat electronic dub song was created during a collaboration session between Vokab and Crush Effect in the Kompany studio in San Diego. The single for “Burn It Down,” released this past summer, is available as a free download at http://vokabkompany.bandcamp.com/album/burn-it-down-w-crush-effect-feat-vokab-kompany-single-2011 .

Image

Based in Pacific Beach, Vokab Kompany is a hip-hop, soul, and electro act that performs with a live backing band, usually with around five to seven musicians. Founder and co-producer Rob Hurt (aka Robbie Gallo) spent his teen years near Lake Tahoe, where he first teamed up with Reno-based Matt “Burkey” Burke, singer/MC of Native Root..

In 2009, the group was nominated Best Hip-Hop at the San Diego Music Awards, and they appeared on the Best of Daygo local hip-hop compilation album. After releasing the album New Kong, they were a featured act on the international networking site perfspot.com. The record won Best Hip-Hop Album at the 2010 SDMAs.

Matt Burke, a former high school English teacher, reveals a hitherto unknown secret behind two celeb performers not credited on New Kong. “We met the bassist and guitarist for Cage the Elephant, Daniel Tichenor and Lincoln Parish, when we all played the Stay Classy event at Petco Park last year, and they came to our studio in National City.” The result was a new song and overdubs on a Vokab track featuring the rising alterna-rock stars.

“However,” according to Burke, “Sony had issues with them releasing anything before the new Cage the Elephant album drops, so we needed a pseudonym on our album. The alias we came up with for them is ‘Thumper Oakstreet.’ Bummer, a big corporation trying to ice our big-name guest stars.”

Also in 2010, their song “So Bright” was featured in KIA Summer Sales Event national commercial and an an Al Roker segment on the Today Show.

Their 2011 album Quit Sleep features cameos from guitarist Lincoln Parish (Cage the Elephant), A-Plus (Hieroglyphics), Luckyiam (Living Legends), RadioActive (formerly of Spearhead), Curtis Sloan (BLVD), Signal Path, Solovox, Dj Vadim, Random Rab, Freddy Machete, and production by local hero Mr. Ridley and MCs Deploi and Apaulo8.

The band took home a Best Hip-Hop trophy at the 2011 San Diego Music Awards. Violinist Spencer Sharpe got married to Elena Escamilla on Saturday, September 24.

Prince Harry caught their act when he dropped by the Belly Up on Saturday, October 15. Karl Denson's Tiny Universe were also on the bill.

http://www.youtube.com/watch?v=gBWSSTPrlhQ

Image

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