“Really, we couldn’t be happier,” said Bud Zero brand manager Sid Craven following the Padres disastrous conclusion to their 2020 season. “A full season in the basement would have meant minimal exposure for our brand. …
October 8, 2021
Padres Manager Tingler: “I mean, I guess I’m happy for the sponsorship dollars and the unlimited supply of free Bud Zero, but the fact is, I have no use for a non-alcoholic beer right now. Right now, I need a beer that will help me forget this season. I need a lot of them, in fact. A non-alcoholic beer would provide exactly zero of what I’m looking for. Which I guess is the point.”
Posted October 6, 2021
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Budweiser Zero renews sponsorship in wake of late-season collapse