Quantcast
4S Ranch Allied Gardens Alpine Baja Balboa Park Bankers Hill Barrio Logan Bay Ho Bay Park Black Mountain Ranch Blossom Valley Bonita Bonsall Borrego Springs Boulevard Campo Cardiff-by-the-Sea Carlsbad Carmel Mountain Carmel Valley Chollas View Chula Vista City College City Heights Clairemont College Area Coronado CSU San Marcos Cuyamaca College Del Cerro Del Mar Descanso Downtown San Diego Eastlake East Village El Cajon Emerald Hills Encanto Encinitas Escondido Fallbrook Fletcher Hills Golden Hill Grant Hill Grantville Grossmont College Guatay Harbor Island Hillcrest Imperial Beach Imperial Valley Jacumba Jamacha-Lomita Jamul Julian Kearny Mesa Kensington La Jolla Lakeside La Mesa Lemon Grove Leucadia Liberty Station Lincoln Acres Lincoln Park Linda Vista Little Italy Logan Heights Mesa College Midway District MiraCosta College Miramar Miramar College Mira Mesa Mission Beach Mission Hills Mission Valley Mountain View Mount Hope Mount Laguna National City Nestor Normal Heights North Park Oak Park Ocean Beach Oceanside Old Town Otay Mesa Pacific Beach Pala Palomar College Palomar Mountain Paradise Hills Pauma Valley Pine Valley Point Loma Point Loma Nazarene Potrero Poway Rainbow Ramona Rancho Bernardo Rancho Penasquitos Rancho San Diego Rancho Santa Fe Rolando San Carlos San Marcos San Onofre Santa Ysabel Santee San Ysidro Scripps Ranch SDSU Serra Mesa Shelltown Shelter Island Sherman Heights Skyline Solana Beach Sorrento Valley Southcrest South Park Southwestern College Spring Valley Stockton Talmadge Temecula Tierrasanta Tijuana UCSD University City University Heights USD Valencia Park Valley Center Vista Warner Springs

Coronado councilman aims to “de-sign” town

“How we get directions has really changed since 2003.”

Though the council approved the sign program, the dissenting voter has a different idea
Though the council approved the sign program, the dissenting voter has a different idea

In response to the Coronado City Council’s approval of a $475,000 “wayfinding” program, councilman Richard Bailey has launched his own counter-initiative: a sign-reduction program to reduce unnecessary signage throughout the community.

On June 16, the city council approved the wayfinding program in a 4-to-1 vote with Bailey in the minority. The proposal, which originated in 2003, is designed to help tourists navigate around town and would include approximately 50 new signs and an informational kiosk.

“The feedback we received from that vote was overwhelmingly negative,” said Bailey. “That was an indicator to me that we needed to not just stop adding new signs, but to actually reduce the number of signs around town.”

According to Bailey, a common complaint by Coronado residents is that for such a small town, there’s an overabundance of signs. “Some are traffic signs, bike signs, parking signs and some of these are just signs for the sake of having a sign,” he said.

Bailey dubbed one of the most “superfluous” signs as a 12-foot red curb with a sign at the beginning that reads “no parking — begin” and is marked 12 feet later with a sign that reads “no parking — end.”

“It’s kind of outrageous that we would need two signs within 12 feet saying the same thing, when of course everyone knows that you can’t park on a red curb,” he said.

Coronado resident Brad Gerbel said he appreciates that “[Bailey] was the only member of the city council to vote against wasting taxpayer money on more unnecessary signs in Coronado. I appreciate that Councilman Bailey has taken the initiative to get the public involved in identifying signs throughout Coronado that do nothing more than detract from our village atmosphere.”

Resident Kaye Sweetser describes the beauty of Coronado as “simplicity of a life from days long past…. I’m proud to live in a community that so many people flock to, and as a resident I enjoy the benefits of tourism on Coronado. But we are a small ‘island’ and excessive signs are both unnecessary and erode the very things that make Coronado special.... We do not need more wayfinding signs, let alone at the obscene amount that the city recently paid for rather plain and unattractive ones.”

Like Gerbel and Sweetser, Bailey didn’t want the new signs with such a hefty price tag attached.

“How we get directions has really changed since 2003,” he said. “As you know, with technology these days and everyone having a smartphone, it’s easy to navigate anywhere, so signs aren’t needed as much as they used to be.”

Bailey has asked Coronado residents to identify unnecessary signage through email.

“So far, I have a list of about 200 signs that I want to suggest as candidates for removal,” he said. On September 1, he plans to request that his fellow councilmembers allocate time at a future meeting to determine the fate of these signs.

Coronado mayor Casey Tanaka was unable to comment on Bailey’s sign-reduction program.

“I don't usually take public positions on the initiatives of my colleagues prior to the council meeting that they are scheduled to be discussed and debated,” Tanaka said. He plans to “withhold judgement and remain impartial” until after the public has had a chance to voice opinions at an upcoming city council meeting.

Here's something you might be interested in.
Submit a free classified
or view all

Previous article

Santa Ana winds bring San Diego's driest days; where to cool off; best view of Mars till 2033

Natural San Diego, September 28-October 4
Next Article

Good-bye, easy walking to Del Mar beach

Fencing to be built along train tracks on bluffs
Though the council approved the sign program, the dissenting voter has a different idea
Though the council approved the sign program, the dissenting voter has a different idea

In response to the Coronado City Council’s approval of a $475,000 “wayfinding” program, councilman Richard Bailey has launched his own counter-initiative: a sign-reduction program to reduce unnecessary signage throughout the community.

On June 16, the city council approved the wayfinding program in a 4-to-1 vote with Bailey in the minority. The proposal, which originated in 2003, is designed to help tourists navigate around town and would include approximately 50 new signs and an informational kiosk.

“The feedback we received from that vote was overwhelmingly negative,” said Bailey. “That was an indicator to me that we needed to not just stop adding new signs, but to actually reduce the number of signs around town.”

According to Bailey, a common complaint by Coronado residents is that for such a small town, there’s an overabundance of signs. “Some are traffic signs, bike signs, parking signs and some of these are just signs for the sake of having a sign,” he said.

Bailey dubbed one of the most “superfluous” signs as a 12-foot red curb with a sign at the beginning that reads “no parking — begin” and is marked 12 feet later with a sign that reads “no parking — end.”

“It’s kind of outrageous that we would need two signs within 12 feet saying the same thing, when of course everyone knows that you can’t park on a red curb,” he said.

Coronado resident Brad Gerbel said he appreciates that “[Bailey] was the only member of the city council to vote against wasting taxpayer money on more unnecessary signs in Coronado. I appreciate that Councilman Bailey has taken the initiative to get the public involved in identifying signs throughout Coronado that do nothing more than detract from our village atmosphere.”

Resident Kaye Sweetser describes the beauty of Coronado as “simplicity of a life from days long past…. I’m proud to live in a community that so many people flock to, and as a resident I enjoy the benefits of tourism on Coronado. But we are a small ‘island’ and excessive signs are both unnecessary and erode the very things that make Coronado special.... We do not need more wayfinding signs, let alone at the obscene amount that the city recently paid for rather plain and unattractive ones.”

Like Gerbel and Sweetser, Bailey didn’t want the new signs with such a hefty price tag attached.

“How we get directions has really changed since 2003,” he said. “As you know, with technology these days and everyone having a smartphone, it’s easy to navigate anywhere, so signs aren’t needed as much as they used to be.”

Bailey has asked Coronado residents to identify unnecessary signage through email.

“So far, I have a list of about 200 signs that I want to suggest as candidates for removal,” he said. On September 1, he plans to request that his fellow councilmembers allocate time at a future meeting to determine the fate of these signs.

Coronado mayor Casey Tanaka was unable to comment on Bailey’s sign-reduction program.

“I don't usually take public positions on the initiatives of my colleagues prior to the council meeting that they are scheduled to be discussed and debated,” Tanaka said. He plans to “withhold judgement and remain impartial” until after the public has had a chance to voice opinions at an upcoming city council meeting.

Sponsored
Here's something you might be interested in.
Submit a free classified
or view all
Previous article

Henry Silva’s golden years

“Would you buy a used car from this son-of-a-gun?”
Next Article

Good-bye, easy walking to Del Mar beach

Fencing to be built along train tracks on bluffs
Comments
2

And the sign says, "Long-haired freaky people need not apply." So I tucked all my hair up under my hat and I went in to ask him why. He said "You look like a fine, upstanding young man - I think you'll do." So I took off my hat and said, "Imagine that! Huh... me, working for you!" Woah-oh-oh.

Signs, Signs, Everywhere there's signs. Blocking out the scenery. Breaking my mind. Do this! Don't do that! Can't you read the signs?

And the sign says, "Anybody caught trespassing will be shot on sight" So I jumped on fence and I yelled at the house, "Hey! What gives you the right... To put up a fence to keep me out, "Or to keep Mother Nature in? "If God was here, He'd tell it to your face. 'Man, you're some kind of sinner.'"

Signs, Signs, Everywhere there's signs. Blocking out the scenery. Breaking my mind. Do this! Don't do that! Can't you read the signs?

"Oh, say now mister, can't you read? "You got to have a shirt and tie to get a seat. "You can't even watch, no, you can't eat. You ain't supposed to be here!" And the sign says, "You gotta have a membership card to get inside." Hooh!

And the sign says "Everybody's welcome to come in and kneel down and pray." But when they passed around the plate at the end of it all, I didn't have a penny to pay. So I got me a pen and paper and I made up my own little sign. I said, "Thank you Lord for thinking about me. I'm alive and doing fine."

Signs, Signs, Everywhere there's signs. Blocking out the scenery. Breaking my mind. Do this! Don't do that! Can't you read the signs?

Signs, Signs, Everywhere there's signs.

Sept. 1, 2015

Please dont follow Richard Bailey's example and try to drive while looking at a phone.

Sept. 2, 2015

Sign in to comment

Sign in

Art Reviews — W.S. Di Piero's eye on exhibits Ask a Hipster — Advice you didn't know you needed Best Buys — San Diego shopping Big Screen — Movie commentary Blurt — Music's inside track Booze News — San Diego spirits City Lights — News and politics Classical Music — Immortal beauty Classifieds — Free and easy Cover Stories — Front-page features Excerpts — Literary and spiritual excerpts Famous Former Neighbors — Next-door celebs Feast! — Food & drink reviews Feature Stories — Local news & stories From the Archives — Spotlight on the past Golden Dreams — Talk of the town Here's the Deal — Chad Deal's watering holes Just Announced — The scoop on shows Letters — Our inbox [email protected] — Local movie buffs share favorites Movie Reviews — Our critics' picks and pans Musician Interviews — Up close with local artists Neighborhood News from Stringers — Hyperlocal news News Ticker — News & politics Obermeyer — San Diego politics illustrated Of Note — Concert picks Out & About — What's Happening Overheard in San Diego — Eavesdropping illustrated Poetry — The old and the new Pour Over — Grab a cup Reader Travel — Travel section built by travelers Reading — The hunt for intellectuals Roam-O-Rama — SoCal's best hiking/biking trails San Diego Beer — Inside San Diego suds SD on the QT — Almost factual news Set 'em Up Joe — Bartenders' drink recipes Sheep and Goats — Places of worship Special Issues — The best of Sports — Athletics without gush Street Style — San Diego streets have style Suit Up — Fashion tips for dudes Theater Reviews — Local productions Theater antireviews — Narrow your search Tin Fork — Silver spoon alternative Under the Radar — Matt Potter's undercover work Unforgettable — Long-ago San Diego Unreal Estate — San Diego's priciest pads Waterfront — All things ocean Your Week — Daily event picks
4S Ranch Allied Gardens Alpine Baja Balboa Park Bankers Hill Barrio Logan Bay Ho Bay Park Black Mountain Ranch Blossom Valley Bonita Bonsall Borrego Springs Boulevard Campo Cardiff-by-the-Sea Carlsbad Carmel Mountain Carmel Valley Chollas View Chula Vista City College City Heights Clairemont College Area Coronado CSU San Marcos Cuyamaca College Del Cerro Del Mar Descanso Downtown San Diego Eastlake East Village El Cajon Emerald Hills Encanto Encinitas Escondido Fallbrook Fletcher Hills Golden Hill Grant Hill Grantville Grossmont College Guatay Harbor Island Hillcrest Imperial Beach Imperial Valley Jacumba Jamacha-Lomita Jamul Julian Kearny Mesa Kensington La Jolla Lakeside La Mesa Lemon Grove Leucadia Liberty Station Lincoln Acres Lincoln Park Linda Vista Little Italy Logan Heights Mesa College Midway District MiraCosta College Miramar Miramar College Mira Mesa Mission Beach Mission Hills Mission Valley Mountain View Mount Hope Mount Laguna National City Nestor Normal Heights North Park Oak Park Ocean Beach Oceanside Old Town Otay Mesa Pacific Beach Pala Palomar College Palomar Mountain Paradise Hills Pauma Valley Pine Valley Point Loma Point Loma Nazarene Potrero Poway Rainbow Ramona Rancho Bernardo Rancho Penasquitos Rancho San Diego Rancho Santa Fe Rolando San Carlos San Marcos San Onofre Santa Ysabel Santee San Ysidro Scripps Ranch SDSU Serra Mesa Shelltown Shelter Island Sherman Heights Skyline Solana Beach Sorrento Valley Southcrest South Park Southwestern College Spring Valley Stockton Talmadge Temecula Tierrasanta Tijuana UCSD University City University Heights USD Valencia Park Valley Center Vista Warner Springs
Close