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Escondido City Council Hears Gripe About Their Ban on Feather Flags

Kevin Niems, a 15-year Escondido resident and owner of three area Subway sandwich shops, appeared before the city council on June 8. He was there to voice his opposition to the city’s enforcement of the ban on vertical “feather flags” he has used outside his business.

Niems, who has been an Escondido business owner since 2000 and claims to employ 40 people, said the city’s decision has adversely affected his business.

“For the last one to two years, we have been using a feather flag at two of my locations, and I’ve never had issues with that,” said Niems. “I’ve seen increases in my business, even with the downturn in the economy. Unfortunately, code enforcement has been really cracking down on all signage — especially feather flags.”

Niems said sales from his Escondido stores have “steadily declined” since the recent enforcement: he estimated a loss of “$28,000 in revenue” since he was told to take down his feather flags three months ago.

“Although there is no specific language about feather flags, code enforcement has decided they are not allowed even if you have a permit,” he said, contending that his loss in revenue translates to a loss of tax earnings for the city. Niems said that his fourth Subway shop, located in San Diego, has not experienced a “negative impact” in sales because he has been allowed to use a feather flag at that location.

The business owner proposed that Escondido allow a permit for one feather banner per business, which would allow the city to generate more money from permit fees and continue to earn tax revenue.

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Kevin Niems, a 15-year Escondido resident and owner of three area Subway sandwich shops, appeared before the city council on June 8. He was there to voice his opposition to the city’s enforcement of the ban on vertical “feather flags” he has used outside his business.

Niems, who has been an Escondido business owner since 2000 and claims to employ 40 people, said the city’s decision has adversely affected his business.

“For the last one to two years, we have been using a feather flag at two of my locations, and I’ve never had issues with that,” said Niems. “I’ve seen increases in my business, even with the downturn in the economy. Unfortunately, code enforcement has been really cracking down on all signage — especially feather flags.”

Niems said sales from his Escondido stores have “steadily declined” since the recent enforcement: he estimated a loss of “$28,000 in revenue” since he was told to take down his feather flags three months ago.

“Although there is no specific language about feather flags, code enforcement has decided they are not allowed even if you have a permit,” he said, contending that his loss in revenue translates to a loss of tax earnings for the city. Niems said that his fourth Subway shop, located in San Diego, has not experienced a “negative impact” in sales because he has been allowed to use a feather flag at that location.

The business owner proposed that Escondido allow a permit for one feather banner per business, which would allow the city to generate more money from permit fees and continue to earn tax revenue.

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4S Ranch Allied Gardens Alpine Baja Balboa Park Bankers Hill Barrio Logan Bay Ho Bay Park Black Mountain Ranch Blossom Valley Bonita Bonsall Borrego Springs Boulevard Campo Cardiff-by-the-Sea Carlsbad Carmel Mountain Carmel Valley Chollas View Chula Vista City College City Heights Clairemont College Area Coronado CSU San Marcos Cuyamaca College Del Cerro Del Mar Descanso Downtown San Diego Eastlake East Village El Cajon Emerald Hills Encanto Encinitas Escondido Fallbrook Fletcher Hills Golden Hill Grant Hill Grantville Grossmont College Guatay Harbor Island Hillcrest Imperial Beach Imperial Valley Jacumba Jamacha-Lomita Jamul Julian Kearny Mesa Kensington La Jolla Lakeside La Mesa Lemon Grove Leucadia Liberty Station Lincoln Acres Lincoln Park Linda Vista Little Italy Logan Heights Mesa College Midway District MiraCosta College Miramar Miramar College Mira Mesa Mission Beach Mission Hills Mission Valley Mountain View Mount Hope Mount Laguna National City Nestor Normal Heights North Park Oak Park Ocean Beach Oceanside Old Town Otay Mesa Pacific Beach Pala Palomar College Palomar Mountain Paradise Hills Pauma Valley Pine Valley Point Loma Point Loma Nazarene Potrero Poway Rainbow Ramona Rancho Bernardo Rancho Penasquitos Rancho San Diego Rancho Santa Fe Rolando San Carlos San Marcos San Onofre Santa Ysabel Santee San Ysidro Scripps Ranch SDSU Serra Mesa Shelltown Shelter Island Sherman Heights Skyline Solana Beach Sorrento Valley Southcrest South Park Southwestern College Spring Valley Stockton Talmadge Temecula Tierrasanta Tijuana UCSD University City University Heights USD Valencia Park Valley Center Vista Warner Springs
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