When horror maestro William Castle parked ambulances outside theaters showing Macabre in 1958, it was a publicity stunt. Today, it would be called experiential marketing, and the operation might well be handled by Hadley Media …
May 24, 2017
Posted May 23, 2017
When horror maestro William Castle parked ambulances outside theaters showing Macabre in 1958, it was a publicity stunt. Today, it would be called experiential marketing, and the operation might well be handled by Hadley Media …