Winewise (and perhaps otherwise as well), she says, "I think that we're probably what Napa was 50 years ago — 'Why would you buy California wine when you could buy French wine?' There's a big marketing campaign that needs to happen, and I think that with the burgeoning middle class in Mexico, it will happen. I don't want you to think that I'm hoping that this will become a Napa Valley. I don't think it will, and I think it would be a disaster if it did. To me, Napa Valley is Fantasyland, and this is Frontierland. I love that it's Frontierland, but I see that it will change. The whole of Mexico is changing. I would like to think of this place as being a Mexican Tuscany, where all the local traditions are held intact but everybody's enjoying a modern lifestyle."
Next week: Phil's take.