Blogs
Tech Trends
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Ideas for Using Technology to Reduce Consumerism this Holiday
By Holly Berkley - December 5, 2008, 2:32 p.m.
My mother-in-law showed up at my door this morning with two giant bags of clothing from Mervyns. “They’re going out of business, everything was 70% off!” she said as she eagerly showed me her loot. “But we don’t need any more clothes,” I said, a bit panicked as she ...
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While Republicans are patting themselves on the back after the controversial Sarah Palin nomination for VP, the real conversations are happening online.
By Holly Berkley - September 4, 2008, 10:06 a.m.
Last night, after the Republican National Convention, and all the reporters and Republican hosts were patting themselves on the back for the great speech Sarah Palin gave, I got an invitation to join the latest Facebook Group "Sarah Palin is NOT Hillary Clinton". Shortly after, I ...
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Taking a Break from Technology with Chris Cornell
By Holly Berkley - August 30, 2008, 2:18 p.m.
Although I make a living keeping up with the latest technology trends, sometimes taking a break from it all can be just as exhilarating. Chris Cornell’s performance on Friday night at San Diego’s House of Blues took me back to the early 1990’s, when Seattle grunge played in low-key clubs, ...
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More bands are snubbing record deals to explore all the potential the Internet has to offer – but is it really profitable?
By Holly Berkley - April 30, 2008, 1:39 p.m.
Signing with a record label is not the only option for up and coming bands to make it big. In fact, according to Lisa Viegas, who is the drummer for the San Diego based band “Rhythm Find the Method”, the band plans to explore all other possibilities of promoting themselves ...
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Never Miss a Word with Livescribe’s new Smartpen
By Holly Berkley - April 21, 2008, 8:34 p.m.
It’s an invention I wish I had in my early journalism days when I spent too many long hours flipping through handwritten notes and fast-forwarding through hours of lengthy interviews to find the right quote for my story. It’s a pen that lets you digitally capture the words of the ...
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Navigating our way to the Nightwatchman
By Holly Berkley - April 17, 2008, 5:40 p.m.
It was 3:00pm on a Tuesday when my husband got the text message from his buddy at the record label in LA. “Perry Farrell and Flea just got added to the list. Get up here ASAP!” It was time to cut out from work early and get a head ...
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Computers can now successfully Recognize Beauty in Women
By Holly Berkley - April 10, 2008, 5:38 p.m.
Ever want to know what you rank on a scale from 1 -10? Want to know how attractive the opposite sex really thinks you are? Well, technology is evolving to answer these oh-so important age-old questions like, “how hot am I really?” Scientists at Tel Aviv University have actually ...
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Incoming Text Alert: Happy Hour, going on…right now!
By Holly Berkley - April 7, 2008, 11:22 a.m.
“So, where should we go this time?” my favorite happy hour buddy, Jennifer asked as she packed up her laptop and grabbed her car keys. The work day was just about over and it was that time again….our weekly girls happy hour. Just then, my phone started to beep…a text ...
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Kylie Minogue is My Friend
By Holly Berkley - April 1, 2008, 7:17 p.m.
Kylie Minogue’s got one. So does Ludacris and 50 Cent. Even the folks at American Idol have set one up. I’m talking about a social networking site – that’s right. Now, in addition to your Myspace, Facebook, LinkedIn.com., and all the other sites you already belong to, now you need ...
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Taaz.com – Latest Technology Trend in Makeovers Worth a Look
By Holly Berkley - March 25, 2008, 8:24 p.m.
Last week I was in Portland, Oregon visiting an old college friend. I hadn’t seen her in years. She greeted me, looking super sleek and stylish, with a short trendy ‘do and great new style and said, “Holly! You haven’t changed a bit since college!” The Translation: You’ve had ...
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Obama Girl and the 2008 Presidential Campaign
By Holly Berkley - March 13, 2008, 11:30 a.m.
Every semester, I teach a class at SDSU on the power of viral marketing and the impact web sites like YouTube.com are having on the public. It’s a chance for the students to share their own favorite viral videos as well as open my eyes to the latest online buzz. ...



