You book the videos on SWRV TV, y’know, as long as it’s Ryan Seacrest–approved.

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Is SWRV the MTV of Old?

In October, Music Choice announced the launch of SWRV (“swerve”) TV with Cox Communications in San Diego. Promoted as the first 24/7 interactive music video network, SWRV is available on Cox cable channel 900 as ...

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