The mile-long stretch beginning at the intersection of El Cajon Boulevard and Florida Avenue, beneath the blue and red neon "Boulevard" sign, and heading east to 37th Street is a hotspot for prostitution. The boulevard, long known as a sweet spot for streetwalkers, has surpassed other hooker-heavy areas such as Midway Drive and the outskirts of the Gaslamp.

A monthly dispatch from District 3 councilmember Todd Gloria's office, released in early July, indicates that in June, 32 people were arrested for prostitution and solicitation of prostitution in a "safety sweep" of El Cajon Boulevard between Florida Avenue and 35th Street. "The majority of the people involved were first-time offenders," reads the dispatch.

While many of the offenders may have been first-timers, it is not the first time that arrests here have numbered over two dozen in a month's time. Since the beginning of the year, the monthly average for prostitution-related arrests on the boulevard is 26. Arrests spiked to the highest from March 1 to April 1 with 42.

According to the Automated Regional Justice Information System, the website that shares data from local law enforcement agencies, during the past seven months, the highest number of arrests made on the boulevard came in October 2009, when police arrested 66 people for prostitution.