Entrepreneur Book Study: The Lean Startup
Join us for a deep dive into the revolutionary book, The Lean Startup. We’ll be playing audio clips and then discussing the implications and applications of ideas to our own businesses. We’ll be studying this book over a few weeks. “In this book, author and entrepreneur Eric Ries takes us through the lean startup approach, which has changed the way that many startup founders seek to build companies and launch new products—largely based around the principle of rapid idea validation before investing heavily into an idea. His definition of a startup is broad, any business from a solopreneur, blogger or freelancer operating out of their garage to a venture-backed project within a Fortune 500 company, as long as you’re determined to discover a successful path to building a sustainable business. The Lean Startup offers entrepreneurs a way to validate business ideas, test their visions continuously, to adapt and modify before any real damage is done. This business book provides a new approach to successfully managing a startup and also talks through some of the innovative online business tools that can help you accelerate your path towards validation along the way.” It’s helpful, but not required, to read chapters in advance and bring questions to discuss. Zoom link/password and chapter summaries will be sent to attendees before each new session.