Don Bauder 5:30 p.m., Jan. 29
SDSU to Spirit: Ho Dough a No-Go
University Seeks Injunction Against Halloween Superstore's Line of "SDSU Party Slut" Costumes
"Where is the essential element of make-believe?"
CREEPILY HANGING OUT NEAR SORORITY ROW, COLLEGE AREA - San Diego State University has a long and proud tradition as a top party school stocked with fine, fresh females who aren't afraid to display the merchandise. But new President Eliot "The Greenback Lantern" Hirshman isn't about to let some cheap costume pop-up store cash in on that fact. Hirshman and SDSU today filed suit to stop Spirit Halloween Superstores from selling its new line of "SDSU Party Slut" costumes, outfits which the store claims are inspired by online photos of scantily-clad SDSU coeds getting their groove on.
"Our students are our most precious resource," said Hirshman in a statement for the press. "We cannot allow them to be exploited for someone else's gain. I mean, if some sorority sisters want to get all wet and soapy during a bikini car wash that raises money for a class trip to Mexico for Spring Break, that's one thing. But this is just crass. Besides, to my knowledge, Spirit has made no effort to secure licensing rights for the trademarked title of 'SDSU.'"
Reached for comment, Spirit founder and CEO Randy Hornblower expressed confusion. "Are those photos not online, available to anyone who looks for them? Are they not of SDSU students, partying it up in slutty attire? But whatever. If the judge takes their side, we'll just change the line to 'College Party Slut.' If SDSU wants to pass on this opportunity to raise brand awareness, that's their problem."
More like this:
- San Diegans for Safe Drinking Water Claim Fluoridation Leads to Superfluous Apostrophes — Oct. 26, 2011
- San Diego Union-Tribune Website Suffers Massive Quake — Oct. 20, 2011
- A Closer Look at the Trailer for Sherlock Holmes: A Game of Shadows — Oct. 19, 2011
- Edwin Decker Vindicated — Oct. 11, 2011
- Massive Corporation Prepares Retaliatory Demonstration: Occupy Encinitas — Oct. 11, 2011