It’s an eternal problem: women love receiving gifts that come in little black fuzzy boxes, but men hate mall-based jewelry shops with their high prices and high pressure. Fortunately, we have local artisan Heidi Smith, who sells unique and affordable pieces in her two shops, many of which she crafts on-site. A hundred bucks goes a long way here. Smith is known for her sterling and shell designs, particularly her swirling “Sol Wave” design. This is not gaudy hippie-wear, but the finely crafted work of an artist. < ahref="http://www.sandiegoreader.com/places/blondstone-jewelry-la-jolla/">Second location in La Jolla, but this O.B. spot feels truer to the artist’s beachy spirit.